The Challenge:

Microsoft's GenAI field sellers were spending time hunting for relevant customer success stories across fragmented PPT decks and SharePoint sites. This scattered approach was slowing down deal preparation.

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The Solution: AI Use Case Explorer

A centralized web portal serving as the single source of truth for validated AI design wins, powered by Azure OpenAI and Azure AI Search.‍

Impact Summary

• Significantly reduced time spent searching for relevant customer success stories
• Achieved widespread adoption across the seller community
• High engagement levels demonstrate value to end users
• Platform supports ongoing content discovery and cross-selling opportunities‍

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Results Achieved

Performance Metrics

• 5x faster asset discovery: From ~2 minutes (PPT search) to 24 seconds (portal)
• 43,585 unique sellers reached in first 12 months
• 80,407 total sessions with frequent return usage
• 237,000+ page views across the platform
• 87% average scroll depth indicating deep engagement
• 2.95 pages per session showing cross-exploration of content

Key Features

• Curated Library: 100+ validated AI usecases organized by industry and persona
• Semantic Search: Natural language queries to find relevant wins
• Auto-Generated Podcasts: AI-powered audio briefs for consumption on-the-go
• Self-Service CMS: Enables SMEs to add new cases without IT dependency